Thursday, April 28, 2011

Inflation On The Rise?

All reports today as well as your eyes tell you that prices are going up: food prices, gas prices, copper, even diapers and toilet paper.  Write one paragraph explaining the advice that you would give someone to help them avoid these increases or take advantage of these increase?  Note here what has happened to the price of silver and gold.  In a second paragraph, explain which is a better way to make money today: putting your money in a bank or buying gold or silver?  Be clear and accurate in your explanation.

Wednesday, April 27, 2011

Career Awareness Assignment for Wednesday, April 27, 2011

Good morning, good day. 

First, make sure that you have completed Monday's tasks.  See the whiteboard if you have not. 

Okay, today's work:
1.  Read Frank Chodorov's article "The Peddler as Hero."  It is linked here.
2.  Take careful and accurate notes on what you read. 
3.  Next, write the 4-paragraph review of the article.  Remember that this is now a weekly assignment that is due each Wednesday until the end of the school year.  Check the review format on this blog; it appears at the left under "Four-Paragraph Review Format: The Fab Four."  Once you're satisfied with the article, you need to publish it.  Once it is published, you need to email me a copy of your blog so that I can see that you've completed the assignment.  Once I see it posted at your blog, you'll receive full credit.  Good luck.

Tuesday, April 26, 2011

Broker Between Buyer & Seller

Background
The following business and skill was how millionaire master marketer, Jay Abraham, began a new career when he found himself out of work.  He lost a job.  He needed money.  So, he bought a newspaper.  He opened it up to the want-ads.  But instead of looking for a job, he looked at what people were selling. Then he looked at what people wanted to buy.
 
For one of the products in the paper, he found a buyer of one of the products that a guy was advertising to sell.  He called the seller and asked if he could get a commission for selling the product to the buyer advertising it in the newspaper. The seller agreed, so he contacted the guy who wanted to buy the product. To the buyer, he offered to supply it at the price the seller was asking. The buyer agreed and accepted.
 
Jay Abraham made a commission by finding a buyer for the seller.  He enjoyed the process; it worked for him.  He began to repeat the process.
 
Sources
Use the local newspaper or Penny Saver.  These cost you money.
Craigslist is free to advertize.
The Process
First, you need something to sell.  Maybe you have one in your attic or garage.
Second, write an ad on Craigslist explaining the benefits; do not fill the ad with the product's features.  Describe how better they will be if they own the item.  Prove this improvement with the features of the product.
Third, take 6 to 12 photos of the item.  The Craiglist reader/shopper has to see the item.
Fourth, price it right: cheap.  You are after the experience, not the money.
Fifth, run the ad on Saturday morning and Tuesday morning.
Sixth, do not list your phone number in the ad.  Use your email as the only option.
Seventh, when someone responds, send a link to a page on your WordPress.com or blogspot.com site. It costs nothing to set it up.  At your blogspot, write an even longer ad.  At the end of your blogger or wordpress site ad, provide your phone number.
 
You want two shots at selling the person before you get a call: once through Craigslist, and then through your blog.  You know this person is ready to buy.  This will take you time, maybe a few weeks; don't get discouraged by the time.  But once you have sold half a dozen items, you will understand the basics.  You will have self-confidence and momentum.  That is what this article is about.
 
Repeat and Become a Broker in Your County
Once you've established self-confidence, go to friends and family.  Let them know what you do.  They'll perceive your confidence.  Ask them if they have items they want to sell.  Tell them you'll split 50-50. You want each item to be at least $50.  Don't waste your time on nickle-and-dime items.  Take a few items home.
 
Sell them on Craigslist following the process above.  Repeat the process.

You will become a broker, a knowledgeable and reliable salesman who services the needs of both buyers and sellers in a county, a kind of online yard sale.
 
Imagine working this with a high-income church, like a large church.  The member of a church donates an item that normally sells for (say) $500.  You agree in advance to split 50-50 with the church.  You offer a good price to the buyer: $300.  The church gets half the money: $150.  The donor gets a receipt for income tax purposes: whatever the church received.
 
Here is the angle.  Rich people find it difficult to establish real-world prices for large-ticket donations.
 
This way, the church can give the donor a specific receipt, one that the IRS will honor.  So, you are after high-ticket items.
 
There are lots of ways to find items to sell. If you can write decent copy, you can create a nice side business.
 
As for the mechanics, this will help you get started.
 





 


Monday, April 25, 2011

Help Retain Older People's Memories By Converting All of Their Videos To DVD's

Background

Four years ago, when I was 18, I got interested in learning how to convert my family's home video VHS/Hi8 collection to DVD.  As I am a bit of an obsessive personality, this led me to spend many hours pouring over expert forum discussion about how to do this, what hardware to use, and so forth.  I built a loaded computer, two prosumer/professional VCR decks which aren't manufactured any more, equipment for converting formats other than VHS, and some materials for packaging the completed projects.  I convinced a family friend to let me attempt a transfer of her extensive  video collection.  I actually collected--in other words, got paid--for parts that I completed, but grew bogged down with the detail of the work I wanted to do and lost interest.

Now, I am 21 years old, married with a new baby girl, and my entrepreneurial interest is re-igniting.  I want a small business that generates sufficient income that my wife and I can operate from our home. I still own the pro/semi-pro tapedecks, which is a good start.  My plan is to re-learn and improve my transfer process to an assembly process speed that I can do in the evenings and on weekends and teach it to my wife to do while I am at my day job.  I can practice on my own family's collection and that of my in-law's.


Necessary Business Tools

To begin work, I'll need to invest, not spend, about $130 investment to set my computer up with editing software.  It is important that I learn how the software can serve my needs.  Next, I will practice until I know the process perfectly.  I can take older video recordings from older equipment and transfer them onto DVD.  In addition, I will offer the service of scanning and preserving family photos.  I plan to charge $10-$20 per tape.  Currently, the market varies from $10 to $25 and more per tape.  I want to hit a sweet spot of service, a niche, by providing high quality DVD's of family photos.  Materials will cost around $1.50 a disc.

Business Plan
Here is how I answered your target audience questions:

Question #1: Who is my audience? 
Answer: Families (especially older generations) who wish to preserve and make their family memories more accessible by digitizing them.

Question #2: Do members have money to spend? 
Answer: They will probably have enough for projects of this size.  I can't see projects being bigger than $500-$800 with most being smaller.

Question #3: How can I bring my message to this audience? 
Answer: By advertising in places where closeknit families go for events: homeschool conferences, curriculum fairs, newsletters, local drama and arts events.

Question #4: What are the members' hottest hot button? 
Answer: Preserve family memories before they deteriorate or fade.  Photos and videos recorded on analog mediums will accomplish that.  Make their memories easily accessible on their computers and home theaters.

Question #5: Can I meet this demand? 
Answer: I can learn to transfer videos and scan photos, edit them appropriately, transfer them to reliable media, and package them attractively.

Question #6: What do they want to buy right now? 
Answer: Archivable and accessible family memories. 

Other concerns:  What do I need to think about?  What kind of liability am I exposing myself to? How can I minimize or negate this liability?


GaryNorth Replies:
This is a good project. It should be profitable.  Do the following:

1.  Advertise in Craigslist. 
2.  But put this in the back of your mind: sell a DVD for $29.95 plus postage and handling on how people can do this at home. Or set up a subscription-based site, using Amazon S3 videos, with forums. People want help in reserve. They might pay $9.95 a month for this service.
It's better to sell digits than spend time. Learn the production techniques.
3.  Finally, you could set up a site for people who want a small business opportunity doing this
locally. Sell subscriptions at $197 a year. Help them do what you're going to learn how to do.

Career Awareness Assignments for the Week of April 4 to April 8, 2011

One: Complete Biography on Entrepreneur. Write the biography as a New Post on your blog. The biography should be in paragraph format. The length of the biography should be at least 2 pages in length. Once you've got the biography posted at your blog, please send me the URL so that I can see that you've completed the assignment and so that I can give you your deserved credit.
 
Two: Learn how to use Screencast-O-Matic. You will use this to create your video on your entrepreneur.
 
Three: Start a 2nd blog that contains your short-term, mid-range, and long-term goals. You will create a separate blog for your health goals, for your vacation goals, and one for your career goals. You should have a few running blogs by the end of the semester. 

Thursday, April 14, 2011

1st Quarter Review of 2011

Part I:  What Have I Gained So Far This Year?

1.  Have I earned more money in the first 3 months of this year than I did this time last year?  How much money have I earned? 
2.  How did I earn this money?
3.  With the money that I have earned or received so far this year, what have I purchased?  Of these purchases, which ones, if any, serve my business or job interests? 
4.  What specific productive and valuable skills have I learned so far this year that I am most proud of?   
5.  At school, where have my best efforts been applied? 
6.  What objectives will I accomplish between now and the end of the school year that will serve my goals building my career and or business?
7.  So far this year, I am most proud of _______________________________________________. 

Part II:  Please read this article by Jacob Hornberger on the trustworthiness of Social Security, write a four-paragraph review in a new post on your blog, post it, and then send a copy of your review to my email: mwalgenb@lausd.net.

Sunday, April 3, 2011

Archived Career Awareness Assignments

What we've done so far this semsester:

1.  Created a blog.
2.  Career Cruising in the Library with Mr. Frankel.
3.  Biography on a successful entrepreneur of your choice.
4.  Writing weekly reviews on news articles related to your career choice, using Google News to research them.
5.  Selected a career.
6.  Designed sample business cards.
7.  Learn to use Screencast-o-matic.  Upload a one-minute introduction of yourself onto your blog.
8.  Write up a one-page review of an article relatd to your career choice that you find at Google News.

Monday, April 4, 2011 In-Class Assignment

Assignment I
Answer the following questions using complete sentences.  Copy the questions, and then write your answers to them.  Post both the questions and your answers on a New Post on your blog.  Once you've answered the question on a New Post to your blog, send me the URL of your blog so that I can see that you have completed the assignment and so that I can give you credit for it.   
1.  Describe the type of person(s) that you want to work with.
2.  Do you prefer to work in a large company with over 100 employees or with a small company with 10 people or less?
3.  Describe your ideal boss.
4.  Describe as best you can the kinds of tasks you see yourself doing at work.
5.  What will your hours at work be and will you be working the standard Monday through Friday, 8-5?
6.  It has been observed and reported that the difference between millionaires and non-millionaires is that millionaires complete tasks that most people do not have the patience for or do not have the problem-solving skills for.  Evaluate yourself:  Are you willing to solve problems that most people don't want to bother with?  Explain, and then prove it with a specific example from your own life where you've solved a problem where others turned and ran.

Assignment II
Did you write your biography on your selected Entrepreneur?  No?  Then, please, get that finished.  The single biggest project for this class is based on the biography that you write on your selected entrepreneur.

Assignment III